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Introducing Modelise - Fashion meets AI

22 October 2024
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Introducing Modelise

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At Show + Tell, we’re always pushing the boundaries of creativity and innovation. As industries evolve, so do we—consistently finding ways to explore new technologies and design solutions that meet modern needs. One of our latest explorations comes from our Head of Design, Pippa Holman, who conceptualised Modelise, a brand that seamlessly merges fashion and artificial intelligence.

What is Modelise?

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Modelise is more than just a concept—it’s a fresh take on the growing intersection between AI and the fashion industry. As AI becomes increasingly influential in design, Modelise gives fashion designers a new tool: the ability to upload their creations and see them instantly modelled on digital avatars. This opens up exciting opportunities for creative exploration, helping designers visualise their work without the constraints of traditional methods. Pippa worked towards building a visual identity for the brand, as mentioned to us she wanted to;

"Using high-end fashion photography, we can create bespoke and unique imagery to stand out amongst the AI and digital sector"

Using powerful imagery and messaging can bolster the USP of the software to progress audience retention and product sell-out.

The Brand Behind the Concept

When Pippa took on this project, she wasn't just thinking about functionality—she considered how the entire brand and user experience would be presented to consumers.

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To captivate the fashion designer and social media influencer market, we would introduce a contemporary Serif font inspired by fashion trends.

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We devised a vibrant colour palette taking cues from the beauty industry, to enable to brand to stand out and have direction when self promoting their business.

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Modelise is sleek, forward-thinking, and creative, perfectly aligned with the cutting-edge technology it represents. The design reflects the digital nature of AI with pixel effects, dynamic visuals, and an emphasis on the creativity that fuels the fashion world. From the colour palette to the typography, every element tells a story of innovation and exploration.

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To further elaborate on the above points, introducing iconography could enhance USPs and draw attention to specific points to help develop the business performance on the website.

The Evolution of Fashion Meets AI

Fashion is always changing, and so is technology. At Show + Tell, we believe that brands like Modelise exemplify what’s possible when you fuse these two worlds. As AI continues to shape industries, we’re excited to continue creating concepts that bring new, exciting experiences to life.

Get in touch to explore the future of design and technology together!

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