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A design system built to scale Warwick Business School's digital estate

design system design system design system design system
design system design system design system design system
design system design system design system design system
Client
Warwick Business School, The University of Warwick
Location
Coventry and London, UK
Services
  • → Design Systems
  • → Web Design
  • → Digital Strategy
Show+Tell were appointed by Warwick University digital team to design and deliver a design system and refreshed digital experience for the Warwick Business School (WBS), working in agile sprints and co-creating a global design system (GDS) that brings consistency across the university's web estate.

Warwick Business School (WBS) is part of the University of Warwick and is ranked in the top 10 in the UK league table. From its campuses in Coventry and at The Shard in London, WBS offers undergraduate, postgraduate, MBA, executive and doctoral programmes to students from around the world.
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Warwick Business School Design system hero.png
Warwick Business School desktop visual
Warwick Business School  mobile
Warwick Business School components
Warwick Business School Design system hero.png
Warwick Business School desktop visual
Warwick Business School  mobile
Warwick Business School components
Warwick Business School components
warwick business school component design system
warwick business school component design system Storybook
WBS Careers mock up
Warwick Business School components
warwick business school component design system
warwick business school component design system Storybook
WBS Careers mock up
What we delivered
A new global design system (GDS)

We collaborated with WBS's developers on the design system throughout, to ensure it could be easily integrated and adopted. We defined the foundations (typography, grid, spacing and a colour system that gives each study area, from undergraduate to MBA, executive education and doctoral, its own identity) and a library of reusable components in Figma such as the programme finder and programme cards to ranking panels and photo tiles. We set clear naming conventions and usage rules to give designers and developers a shared system, with every component documented in Storybook as a single source of truth.

Agile sprints, rapid rollout

We worked in design sprints alongside the WBS digital team, starting with mobile and using wireframes and clickable prototypes to map and test key journeys early, such as finding and comparing a programme. Each template then moved through UI design, front-end build and QA with regular presentations keeping stakeholders close to the work and upto date.

Built to be governed, not just launched

Our team created the front-end code which was built to slot straight into the WBS CMS, which their internal team integrated. Clear component specs, semantic markup and rigorous QA across browsers, devices and accessibility standards meant integration ran smoothly. Regular design to developer check-in throughout meant any issues were resolve at pace.

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Results

60+
Components created

sssss

45%
Efficiency created

design and development time cut by

125%
Speed

faster time-to-market

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  • Web & Digital
  • Design System

Bettys & Taylors Group