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Design-driven MedTech start-up support

Web & Digital
Tricardia
Tricardia
Tricardia
Client
Tricardia
Location
Global
Services
  • → Web Design
  • → Web Development
Tricardia helps MedTech start-ups grow through funding, strategy, and industry insight. We partnered with them to evolve their brand and strengthen their digital presence.
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A in-situ mock up displaying the Tricardia homepage
A selection of web design layouts for the Tricardia website

Building a digital presence that reflects expertise and accelerates growth

Tricardia needed a website that mirrored their expertise, streamlined user journeys for diverse audiences, and facilitated lead generation, all while keeping pace with
the expectations of a modern, digital-first world. A sleek, user-centric website became a strategic tool not only for building brand credibility but also for driving business growth by engaging clients and partners more effectively.
A selection of web design layouts for the Tricardia website

Translating Tricardia’s vision digitally

One of the key challenges was translating Tricardia's complex business model and diverse service offerings
into a clear, engaging, and user-friendly digital experience. We had to effectively communicate their multi-faceted approach while appealing to their distinct target audience
—startups, VCs, and job seekers. At the same time, the website needed to reflect Tricardia's reputation as a
trusted partner for MedTech startups and SMEs, all while maintaining a strong focus on their core values of speed, adaptability, and growth.
A web design layout of the Tricardia website

What we delivered

Laying the foundation for success
Expanding the brand

We expanded and built upon Tricardia's brand for its online presence by developing a visually cohesive and content-rich website that aligns with the company’s values and market positioning. The design emphasises Tricardia’s expertise, innovation, and global reach, with thoughtful use of colours, typography, and imagery to convey professionalism and forward-thinking.

Engaging user experience

The design focused on creating an intuitive and engaging user experience, tailored to the distinct needs of their diverse audiences—start-ups, VCs, private equity firms, and job seekers. By streamlining the user journey, we ensured that visitors could easily navigate the site and find the information most relevant to them.

Fit for purpose

The website was built with lead generation at its core, strategically designed to capture and convert potential clients. From the outset, we focused on creating a seamless user journey, guiding visitors toward key actions like scheduling a consultation or engaging with Tricardia’s team. Through detailed wireframes and user journey mapping, we ensured every page, CTA, and content section was optimised for conversion.

A selection of web design layouts for the Tricardia website on mobile
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An in-situ mock up of the Build The Bandwagon homepage
  • Web & Digital
  • Branding

Build The Bandwagon